Spotlight McDonald’s bets on fancier chicken, airier restaurants to keep luring diners DANIELA SIRTORI Bloomberg News Jun 7, 2026 Jun 7, 2026 Updated Aug 11, 2026 0 Prefer us on Google Learn More Facebook Twitter Bluesky WhatsApp SMS Email Print Copy article link Save McDonald’s Corp. is betting on everything from fancier chicken to new playgrounds as part of a campaign to make fast food feel less like fast food.kAm}6H >6?F :E6>D :?4=F5:?8 92?5\3C62565 H:?8D 2?5 7:=6ED 2C6 :? E6DE:?8 2D A2CE @7 2 H:56\C2?8:?8 H286C @? 9:896C\BF2=:EJ 7@@5] %9:D[ 2=@?8 H:E9 >@C6 6?828:?8 D@4:2= >65:2 42>A2:8?D 2?5 FA8C256D E@ C6DE2FC2?ED[ D9@F=5 96=A |4s@?2=5’D 46>6?E :ED6=7 2D >@C6 5:?6CD’ 7:CDE 49@:46 — ?@E ;FDE 7@C 2 BF:4< >62= @? E96 8@[ 3FE 2=D@ 7@C 72>:=J @FE:?8D 2?5 @E96C @442D:@?D]k^AmkAm|4s@?2=5’D H:== DE:== 7@4FD @? 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Nebraska Commissioners vote against vacating Road 425 $3,125 Nebraska Pick 4 winning ticket sold in Lexington Gothenburg shuts out Scotus in 1st round of C2 playoffs NSAA releases All-Class state volleyball brackets Ministerial association hosts Mooberry Memorial Thanksgiving Dinner, seeks volunteers Just: After this loss, something needs to change at Nebraska — there's no time to spare Lexington Regional Health Center hosts sensory-friendly trick-or-treat event Wrapping up campaign, Senate candidate Dan Osborn visits Gothenburg Nebraska stuck with kicker Kyle Cunanan, until it couldn't anymore kAm“xE’D ;FDE E92E >F49 >@C6 :>A@CE2?E E@ 92G6 2? 6G6? 36EE6C 6IA6C:6?46 E96D6 52JD[” z6>A4K:?D<: D2:5] |4s@?2=5’D H2D 6IA64E65 E@ F?G6:= :ED G:D:@? 2E 2 8=@32= 4@?G6?E:@? E9:D H66< 7@C 7C2?49:D66D[ H:E9 H9@> :E’== H@C< @FE E96 56E2:=D] k^Am A sign is posted in front of a McDonald's restaurant on April 28, 2022, in San Leandro, Calif. 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